Market Segments

Our market segment approach allows us to adapt to the needs of all building occupants.


Research shows that people spend about 90% of their time indoors. Homeowners today are more discerning than ever and expect high standards of performance from their residences. Saint-Gobain Gyproc offers the industry’s most innovative interior wall, floor and ceiling products and systems to build better, inspiring homes which exceed these demanding requirements and ensure that well-being is at the heart of every habitat.
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Leisure and Hospitality

Hotels today are often multifunctional, comprising space for offices, conferences, spas, restaurants and nightclubs as well as for guest accommodation. They produce inherently noisy environments and must cope with a variety of acoustic challenges, such as containing sound from equipment and controlling reverberation in conference rooms, so that people can talk and be heard clearly.
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A growing body of research shows that the physical environment of a healthcare facility plays a vital role in determining patient outcomes. In a well designed space, medical staff make better decisions, the quality of care improves and patients recover more quickly.
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In well designed educational spaces, students and teachers communicate more effectively, student scores trend higher and there is better retention of quality teachers and staff. Moreover, well designed schools have a positive impact on the communities they serve.
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According to the OECD, the average number of hours worked on an annual basis is approximately 1,750. Ensuring that this time is spent in a productive and pleasant place of business is an imperative for companies if they wish to retain their best people and be successful. The standard of the built environment in the retail sector will also have an impact on consumers’ shopping habits.
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